Tribute giving enables supporters to dedicate their donations in honor or in memory of a person, event, place, or something else. To enable Tribute giving for a campaign, open the Settings tab, find the Tribute section, and check the Enable tribute checkbox.

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Tribute Checkout Behavior

When you enable tribute giving in a campaign, a Dedicate this donation checkbox is displayed on the first screen of the Checkout process, both in a Checkout modal and on a Campaign Page. When the checkbox is selected, an input is displayed that enables a supporter to input the name of a person, place, or thing that they want to dedicate the donation to. On subsequent Checkout screens, a badge will be displayed with the dedication information.

When the donation is completed, the Checkout will display an option to send a dedication card. A second option enables the supporter to initiate another dedicated donation. When the option to send a card is selected, the supporter is redirected to the Donor Portal to complete the donation dedication.

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Annual Tribute Upsell

When a supporter gives a one-time tribute donation and provides the tributee’s name, they will automatically be given the option to transform their one-time donation into a recurring annual donation. This option will not appear if annual recurring donations are disabled in the Dashboard Settings or if recurring donations are disabled entirely for that campaign.

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Campaign Settings

The campaign settings for Tribute giving let you control how the feature is displayed in the Checkout modal or Campaign Page and the options for dedication messages. These settings are described below:

  • Highlight the tribute name field: When this option is selected, the input field for including the dedication name is highlighted and placed at the top of the Checkout form. We recommend enabling this option if your campaign is tribute-centered.
  • Allow donors to send tributes by postal mail: Selecting this option allows supporters to choose postal mail as the method for sending their dedication message. Note that your organization will be responsible for implementing this if you enable this option for your supporters.
  • Allow donors to send tributes by email: Selecting this option enables supporters to choose email as the method for sending their dedication message.
  • Allow donors to show the amount in tribute notification: By default, the donation amount for a dedicated donation is not shown in the dedication message. Enabling this option allows supporters to display the donation amount if they wish.
  • Allow donors to select an email card image: Selecting this option activates the use of image collections. When used in conjunction with the Allow donors to send tributes by email setting, you enable supporters to include an image with their dedication message.

Some image collection categories have display limitations that are applied at the account level. You can modify these settings from the Tributes page in Dashboard Settings.

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Donor Portal Dedication Flow

To reduce dedication steps in Checkout that could negatively impact conversion, a majority of dedication-related steps are completed in the Donor Portal after the donation is processed. The following dedication options are set by a supporter using the Donor Portal dedication flow:

  • Dedication type: Supporters can choose from two options — in honor or in memory.
  • In memory of: This is the dedication name entered during Checkout, which can be modified in the Donor Portal.
  • What to send: These are the methods a supporter can select for sending their dedication message. Supporters can choose between Email and Postal mail.

If a supporter chooses to send a physical letter or postcard by mail, your organization will get access to the necessary information to send the message on behalf of the supporter. Givetly does not mail letters or postcards.

  • Image: If image collections are enabled in the Checkout settings of the Campaign, a supporter can select an image to include with their dedication message.
  • From: This text input enables a supporter to include a sender name for the donation dedication.
  • Hide the amount of my gift: When the Allow donors to show the amount in tribute notification option is enabled, a supporter can opt to show or hide the donation amount.
  • Recipient first name: This text input lets the supporter set the first name of the person receiving the dedication message.
  • Recipient last name: This text input lets the supporter set the last name of the person receiving the dedication message.
  • Recipient email (email delivery method): This input is displayed when a supporter selects email as the delivery method for their dedication message.
  • Recipient address (postal delivery method): These address inputs are displayed when a supporter selects postal mail as the delivery method.

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Tribute Emails

The tribute giving feature sends two emails: the dedication message email (Tribute e-card) and the tribute reminder email. Both emails can be customized at the account level in Dashboard Settings or for each campaign.

  • Tribute e-card: The tribute e-card email includes the dedication message and is sent to the recipient added by the supporter.
  • Tribute reminder: This email is sent to a supporter immediately after they complete a donation that included a dedication, providing a link to the Donor Portal.

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Using Tributes Throughout the Platform

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Virtual Terminal

In the Virtual Terminal, it is possible to process a dedicated donation when the Tributes feature is enabled for a selected campaign. Both email and postal mail options are available for sending a dedication message. Learn more →

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Exports

Properties for dedicated donations are available fields in Exports templates. You can include nearly 20 dedication-specific properties to build Tribute giving reports. Learn more →

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Integrations

Many of Givetly’s built-in integrations support syncing properties from the Tribute object to properties in connected apps. Learn more →

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Adding Dedications to Past Donations

In the Donor Portal, it is possible for a supporter to add dedications to past donations they have made. For this functionality to be available for a past donation, the donation needs to be associated with a campaign that has the Tributes feature enabled.

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Account-Wide Settings

Some features related to Tribute giving are configured at the account level in your main Tribute Dashboard Settings. Review these settings before enabling Tribute giving for a Campaign.

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